INTERFOOD is very famous with WONDERFARM brand – a favorite traditional and heritage drink in Viet Nam, especially Winter Melon Tea product. Since launching in Vietnam, the product has always been favored by consumer product quality stability, usability and competitive price. Therefore, WONDERFARM Winter Melon Tea is proud to be a leader in sale volume and market share in Winter Melon category in 2012 (source from Nielsen Vietnam).
On the occasion of the 20 years anniversary of launching WONDERFARM brand, INTERFOOD has researched, improved to make new version of Winter Melon product in new PET bottles. This product has an advantage of convenient to handle and especially use minimum brown sugar to meet the customer demand to use quality products with health benefits. WONDERFARM Winter Melon Tea LITE is produced in modern Japanese Aseptic technology, has helped keep the full taste, while ensuring high nutritional value of natural winter melon. We hope that this will be a quality product to bring health, convenience and variety ways of drinking beverage.
In addition, in order to response to the support of consumer for WONDERFARM Winter Melon tea, INTERFOOD organized a campaign “Dance with Winter Melon Tea, shine like a star” with a very specific dance for customers who love to dance and express their characteristic.
To participate into the program, people can take a joyful dance clip on his own and posted on the website: www.wonderfarmbidao.vn , or participate in the WONDERFARM Winter Melon booth in the super markets and shopping malls in Ho Chi Minh city and Ha Noi from 03/05/2013 to 03/07/2013 for getting the committee supports clip recording. For detail information, please sign in Facebook: www.facebook.com/WonderfarmTraBiDao.
03 most voted clip will have the opportunity to appear in the WONDERFARM advertising film. In addition, 03 extremely exciting Japan travel will be given to the lucky clip at the end of the program. For more details, please click: www.wonderfarmbidao.vn.
Mr. Michio Nagabayashi – General Director of Interfood Share Holdings Company said: “Our vision is to become the leading company in Vietnam beverages market by creating high quality products and providing good service. WONDERFARM Winter Melon Tea is our most visible commitment over 20 years to bring customers health, satisfaction and comfort by providing product based on customer demand”.